[01] COURSE OBJECTIVES 

Learn how to sell more products via Tiktok Shop’s ecommerce platform 

[02] COURSE OUTCOMES 

At the end of this 7-hour session, participants will: 

• Learn the TikTok algorithm 

• Learn the best ways to showcase your products on TikTok 

• How to get more views & followers 

• Using all the tools in Tiktok Seller Center 

• Livestream Basics to create sales 

• Sales strategy planning to skyrocket your sales 

• Setting campaigns & promotions 

• Learn how to run Ads from TikTok Business Center 

[03] WHO SHOULD ATTEND 

This program is suitable for: 

• Management Staff
• Marketing
• Retail 

[04] METHODOLODY 

Power point presentation , A4 paper, smartphone, Tiktok App, Tiktok for Business (desktop). 

[05] NOTE 

Please bring along your laptop. 

[06] DATE, TIME & FEE

Date：         28 Oct 2024 (Mon)
Time：         9.00am - 5.00pm
Venue：      Bespoke Hotel Puchong

FEE

[ HRDF Claimable ]
   - Special Offer (before 20 Oct 2024)      –      RM790
   - Normal Fee      –      RM830

>> Fee includes Course Notes, Meals, Certificate of Completion & 8% Service Tax

** OFFER ** 

- 10% Cashback for SST2u Learner Card+ (SLC+) members. T&Cs applied.

[07] COURSE OUTLINE 

Introduction and Ice-Breaker 

• Ice-breaking Activity 

• Introduction 

Module 1 - Introduction to TikTok, Short Form and its Algorithm 

• Understanding the popularity of short form videos vs long form videos 

• Viral factors of Tiktok 

Module 2 - Understand the Key Differences of Tiktok vs Other Platforms 

• How Tiktok algorithm differs from Facebook & Instagram, Lazada & Shopee 

• The virality formula in TikTok 

Module 3 - Ways to sell your products in TikTok 

• Identify & explain all the ways to showcase your products and branding on TikTok 

• Discuss selling styles & goals 10.15am Morning Tea Break 

Module 4 - Planning Content Ideas for Your Business 

• Brainstorming & planning 1 month worth of content ideas for:
 ○ Product videos
 ○ Branding videos 

 ○ Educational value videos ○ Lifestyle videos 

Module 5 - Using all tools in Tiktok Seller Center • Basics in product listing & order fulfillment
• Running promotions, vouchers, flash sales, giveaways
• Joining campaigns 

Module 6 - Using Affiliates as Our Sales Agent 

• Commission structure of affiliates 

• How to find affiliates
• How to attract affiliates (strategy planning) 

Q&A Session 

Module 7 - Livestream Basics & Studio Setup
• Learn the essential setup of a Livestream Studio 

• Learn the Key success factor of a Livestream that produce sales 

Module 8 - Tiktok Data Analysis
• How to measure your Tiktok success 

• Data analysis 

Case Study - What Successful Companies Do • Strategy planning for your company goals 

• What schedule can you commit for sales 3.05pm Afternoon Tea Break 

Module 9 - Run TikTok ads from Tiktok Ads Manager & Tiktok Business Center 

• Learn what ads you can run for the business (Product Video / Livestream / Followers) 

• Learn how to set up each ad for different ad types 

• How to run Product shopping ads 

• Dos & Don’ts 

• Data reporting 

Module 10 - Effectively Create Tiktoks to Sell More on TikTok Shop 

• Learn what ads you can run for the business (Product Video / Livestream / Followers) 

• Learn how to set up each ad for different ad types 

• How to run Product shopping ads 

• Dos & Don’ts
• Data reporting 

Q&A Session 

End of Training 

[08] TRAINER PROFILE 

KONG WAI THENG 

HRDF Certified Trainer, Lazada Senior Certified Trainer 

BACKGROUND: 

• She is a self-made online entrepreneur and founder of Big Care Mart store in Lazada (110000 followers in Lazada) & Shopee & Tiktok Shop. 

• She is also a Tiktoker with over 100000 followers (Kongpreneur) & TikTok Shop Partner (TSP) & TikTok Specialist. 

• Link : https://www.tiktok.com/@kongpreneur?lang=en 

• She is also a pharmacist and a working mom of 3 active kids.

• She was awarded Lazada Forward Woman of the Year in Malaysia for 2022 for her contribution to ecommerce 

• Besides ecommerce, she is also the ecommerce & TikTok consultant to 10 prominent brands in Malaysia & Singapore & Vietnam. 

• Language : English , Malay, Mandarin, Cantonese 

SERVICES OFFERED: 

• Group & business trainings 

• HRDF Claimable Trainings 

• Public speaking / events trainings 

• Ecommerce store handling (Lazada, Shopee , Tiktok Shop) 

• Tiktok Growth Coaching 

• Running TikTok Ads for businesses 

ACHIEVEMENTS: 

• Awarded as the Top Performer Award and Laz Elite Award In Lazada (Health & Beauty category) from 2017-2020 for her store : Big Care Mart 

• Top Seller in Lazada and Shopee 2017-2020 

• Awarded Lazada Certified Trainer in 2020 

• Upgraded to Lazada Senior Certified Trainer in 2021 

• Became a HRDF Certified Trainer in March 2021 

• Presented in Lazada Seller Masterclass in July 2021 

• Awarded Best Trainer in Lazada 2022 

• Awarded Lazada Forward Woman of the Year 2022 

• Tiktok Shop Partner in 2022 

EXPERIENCES: 

• Conducts weekly trainings in Lazada University since 2020 

• Guest speaker in Iskandar Malaysia Digital Transformation Webinar 2021 

• Speaker in Lazada Masterclass July 2021 

• Conducts monthly Group Coaching business classes for online entrepreneurs 

• Youtuber with 2 popular Youtube channels : Big Care Mart & Kongpreneur 

• Grown 2 TikTok channels : Big Care Mart & Kongpreneur from 400 to 13k followers in 6 months 

• Conduct physical events in hotels & seminars for TikTok & Lazada 

[09] ENQUIRY & REGISTRATION

Enquiry: yes@sst2u.com

Contact:

   - Whatsapp Only (012 - 824 8874)
   - General - (03 - 8604 7270)
   - Teo (011 - 3178 9203)
   - Logesh (012 - 503 0346)
   - Siti (012 - 383 8603)
   - Han (019 - 323 0507)
   - Nisa (019 - 851 5134)